 | | COCA-COLA: THE REAL STORY BEHIND THE REAL THING | | | | See The Inner Workings Of Coca-Cola Tonight at 9P ET|PT | | | It's a $67 billion empire that sells its products in 206 countries and in the farthest reaches of the globe. But despite being the number one beverage company in the world and the most iconic enterprise in the history of American business, Coca-Cola is battling new competition and fighting to maintain its supremacy on its home ground. The CNBC Original, "Coca-Cola: The Real Story Behind the Real Thing" pulls back the curtain on the planet's most recognizable brand and takes viewers inside the beverage giant's race to find its next blockbuster product. » Watch Sneak Peek » Get the Real-Time Stock Quote: KO | |  | | | |  | | Freestyle Future  Coca-Cola's Freestyle Jet Machine puts buyers in the driver's seat… allowing them create up to 104 variations of Coca-Cola's sodas, juices, teas and flavored waters. | | | |  | | The Pepsi Challenge  In the early 1980's Coca-Cola began an epic battle with Pepsi, resulting in one of the greatest blunders in American business. | | | | © 2009 CNBC, Inc. All Rights Reserved. 900 Sylvan Avenue Englewood Cliffs, NJ 07632 | | |
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