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SLUGGISH AUTO SALES: The release of monthly auto sales could mark a watershed moment in the industry, with the potential for Toyota to pass GM for as the top seller in the US. It would mark a tumultuous period for General Motors, with the company trading at levels not seen for decades. |
WHY THE TRADE DEFICIT DOESN'T ADD UP: Steve Liesman looks at some surprising factors and reasons why American's severe trade deficit isn't adding up the way you might think it would. |
LIVE AT THE WORLD PETROLEUM CONGRESS: Steve Sedgwick will be in Madrid for the World Petroleum Congress. The event, held once every three years, brings together governments and international oil companies to discuss the state of the oil market. CNBC is the official broadcast partner for the event, and Steve will have live hits throughout the day. |
ADS IN YOUR XBOX: $1 billion will be spent on ads in video games by 2010. The video game playing demographic (teenage boys) is the demo that's toughest to reach with TV commercials. Sony recently opened its PlayStation 3 platform to allow brands to advertise in-game. Microsoft's XBox 360 also has an in-game ad unit. How are advertisers working with Sony and Microsoft to reach that elusive generation? |
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