"The Oprah Effect" Premieres Tonight on CNBC

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SEE THE SECRET BEHIND HER MIDAS TOUCH     Everyone knows her. A cultural and financial icon, Oprah Winfrey is one of the most influential women in America - maybe the world. She's been named one of Time Magazine's 100 most influential people. And the platform for her success is her self-titled talk show. Reaching 44 million people each week, a mention on "The Oprah Winfrey Show" can translate into big sales for the products Oprah recommends. How does a brand get on Oprah's show? What is the impact? What brands have been successful? In this CNBC Original, Carl Quintanilla reveals how products reach Oprah, the people behind the brands she highlights; and just how successful she makes them. See the explosive effects of her influence and how her impact on business is worth billions. Plus, a media coach reveals the moneymaking secrets of how to get on "The Oprah Winfrey Show." Sneak Peek Slideshow: Oprah's Favorites         Million Dollar Touch Lisa Price started her natural beauty products company, Carol's Daughters, in her kitchen. Now, after one mention on Oprah's show, her start-up skyrocketed to success   Getting In The Door Susan Harrow, Media Coach and author of the "Ultimate Guide to Getting Booked on Oprah," outlines step-by-step strategy on how to appear on the Oprah Winfrey Show.       Living Oprah During the year long experiment, Robyn Okrant practiced everything Oprah preaches. The results? Okrant now has a book deal and is author of Living Oprah, a blog with estimated 10-thousand weekly readers.   Own on DVD Features more than 20 minutes of exclusive bonus material    See More CNBC Originals     To unsubscribe to this email click here. If this e-mail was forwarded to you and you'd like to sign up for additional alerts from CNBC click here.     © 2009 CNBC, Inc. All Rights Reserved. 900 Sylvan Avenue Englewood Cliffs, NJ 07632